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Wednesday, October 7, 2026
Luck Culture Magazine

Sam Fender gives £25,000 cash award to small concert halls

The singer accepting the award in his hometown
He was awarded the prestigious award recently in the North East

The star has given the full amount of his twenty-five thousand pound honor prize money to the MVT, which functions to save the UK's grassroots live music spots.

Fender was presented with the award on 16 October as his new release People Watching was declared the best record of the past year.

Fender has decided to give the cash to the trust, in recognition of the crucial part grassroots venues fulfilled in his beginning days.

"I wouldn't be doing what I am doing today if it wasn't for all the shows I played around the North East, and beyond, when I was just getting going," stated Sam Fender. "These venues are renowned, but they are facing challenges."

From early 2023 onward, at least 150 of these venues have ceased operations – roughly 16 percent of the total UK scene.

Over the past year, major artists like Pulp, the group Coldplay, Katy Perry and Ed Sheeran have all supported the trust in its initiatives to help venues survive, by including a modest fee to their ticket prices, which benefits local stages.

Sam Fender also participated, generating in excess of £100,000 on his live tour to assist 38 local spots across England, Scotland, and Wales.

The money supported locations that were confronting possible closure due to issues stemming from water damage, blazes and bereavements, as well as permit problems, conflicts and sound issues.

Other venues were granted financial assistance in upgrading facilities and sound and lighting systems that helped artists and audiences.

"The notion that money from performances in major spaces backs the local stages, where it all starts for artists like me, is just logical," Sam Fender has said.

Pulp on stage
The group are among the artists who donated their Mercury Prize winnings to good causes

Fender is among several artists to contribute his Mercury Prize winnings to worthy causes.

Back when they earned the trophy in the mid-90s for their album Different Class, frontman Cocker declared that the act would give their cash to the organization War Child.

In 2002, artist Ms Dynamite split her award among several organizations, including the children's charity and a charity for Sickle Cell.

"Additionally, I gave a grand to the center, to their classes, because I trained in gymnastics when I was a child and they lacked new equipment," she shared with outlets.

In recent years, they donated their prize money to the local youth club that supported their act, in addition to other independent music bodies.

Also winners that year M People gave their award to a multiple sclerosis charity after a close contact was found to have the condition.

"Winning was sufficient," remarked artist Small. "The money was the bonus but we could do without the extra, because we had the cake. So our victory touched another person's life."

In the past week, the trust announced it had saved a couple of grassroots venues in the South East, by placing them under community ownership.

The first in that area and the other in the city were acquired under the public acquisition initiative, which is backed by the arts council and supporters who purchase "ownership units" in the venues.

By

Reginald Smith

A freelance writer with a passion for cultural studies and contemporary art, based in London.

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